Get recommended when your customers ask AI who to go with.

Marti Clearpath is a UK-based GEO agency. We specialise in getting local businesses recommended by ChatGPT, Google's AI Overviews, Perplexity and Gemini when customers ask who to trust.

Try a search:

Who's the best family dentist in Leeds? My kids get really nervous.

Based on recent reviews and local listings, these practices stand out for nervous children:

  1. Your practice You Parents mention gentle, patient care with anxious children and same-week appointments.12

1yourpractice.co.uk 2Google reviews 3Local news feature

An example of what we work towards: your business named first, backed by sources the AI trusts.

Where we get you named

  • ChatGPT
  • Google AI Overviews
  • Google AI Mode
  • Perplexity
  • Gemini
  • Microsoft Copilot

More of your customers now ask AI who to use, and they act on the answer.

AI tools answer "who should I use?" directly, and they usually name two or three businesses. Those businesses get the enquiries.

AI engines decide who to recommend from what the wider web says about you: your website, your reviews, your listings and the places that write about you. A strong Google ranking helps with this.

Generative Engine Optimisation (GEO) is the work of improving those signals so AI engines recommend your business.

How we get you named

A clear, repeatable process. You'll always know what we're changing and why.

Book a strategy call
  1. Audit what AI says about you today

    We ask ChatGPT, Gemini, Perplexity and Google the questions your customers ask, then record who gets named, how you're described and where you're missing.

  2. Fix how AI understands your business

    We clean up the facts engines rely on: your Google Business Profile, directory listings, structured data and the key details on your website, so every source gives the same, accurate information.

  3. Publish content AI can cite

    We write and restructure pages around the real questions people ask, in a format AI engines can lift and cite: direct answers, clear comparisons and proper FAQs.

  4. Build the mentions AI trusts

    We grow the signals engines lean on when choosing who to recommend: reviews, local press, industry directories and community discussions.

  5. Track your share of answers

    Every month we re-run your questions across every engine and report how often you're named, alongside which competitors, and what moved.

GEO is our speciality.

We focus on AI visibility for local businesses. That focus gives you deeper testing, more precise fixes and clearer reporting.

We test the questions your customers ask

People ask AI full questions, like "who's good with nervous patients near me?". We build your tracking set from those questions and test it across every major engine.

We know where each engine looks

ChatGPT, Perplexity, Gemini and Google's AI Overviews draw on different sources. We focus on the ones that actually feed the answers in your market.

We report on where you're named

Each month you see which questions mention you, which mention competitors, and what we changed to improve your position.

We know local businesses

Clinics, nurseries, trades, studios and professional services across the UK and North America, whose customers now ask AI for a recommendation before they ever call.

Questions about GEO

Can't see yours here? Get in touch and we'll answer it.

What is Generative Engine Optimisation (GEO)?

GEO is the work of making your business visible inside AI-generated answers, in tools like ChatGPT, Google's AI Overviews, Perplexity and Gemini. When someone asks one of them for a recommendation, GEO is what gets your business named and described accurately.

How is GEO different from SEO?

GEO focuses on getting your business mentioned inside AI-written answers. It builds on SEO and adds the signals AI engines weigh heavily: reviews, listings, third-party mentions and content that answers questions clearly.

Which AI tools do you optimise for?

ChatGPT, Google AI Overviews and AI Mode, Perplexity, Gemini and Microsoft Copilot. We track each one separately, because they source their answers differently.

How long before AI starts recommending me?

Engines that search the live web, like Perplexity and Google's AI Overviews, can reflect changes within weeks. Others update more slowly. Your monthly report shows your progress on each engine.

Can you guarantee I'll be recommended?

AI engines make the final decision about what they say, so results can't be guaranteed. We commit to a clear plan, consistent delivery and honest monthly reporting on where you're being named.

How do you measure results?

We agree a set of questions with you, the ones your customers really ask, and test them every month on each engine. You'll see how often you're named, where you appear in the answer, how you're described and which sources are cited.

Do you offer white-label GEO for agencies?

Yes. We deliver GEO audits, content and reporting under your brand, for agencies that want to offer AI visibility without building the expertise in-house.

Want to know what AI says about your business? Book a strategy call and we'll look at it with you.

Book a strategy call

Recent Client Success

Mortha Wellness - From 1 enquiry a month to 3-4 bookings a week in 90 days.

Bill in his first 30 days with us: "$25,000 and still going to climb"

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